A review is not just a review, part one

If it seems slightly odd that I have to write an article like this in the first place, that’s because I’ve been noticing several trends in my email inbox lately:

  1. Why don’t I review XYZ camera, or if I can review XYZ camera?
  2. Why didn’t I test for a particular feature?
  3. Why didn’t I test a particular combination of body and lens or some other accessory/ add-on?
  4. Why didn’t I post full size files, or raw files?
  5. Why do I postprocess the files/ test JPEG output?
  6. Are you paid by the camera companies to write good things?
  7. I read your review of XYZ, but would like to get some more thoughts. What do you think of XYZ?
  8. And of course the usual…”Should I buy X or Y?”

I’m going to add a few to this list myself:

  1. What’s the difference between my reviews and others?
  2. Why do I only review certain cameras?
  3. In the unlikely event I’m given or loaned a piece of equipment to review, then what?

I’m going to address these once and for all, and then return to the business of making images with the occasional detour into the equipment.

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Sony and Olympus: what does it mean?

Following the accounting scandal that saw former CEO Michael Woodford ousted, Olympus’ coffers were looking decidedly empty; at that point, many potential suitors were rumoured. It turned out that Sony was the one whose offer was accepted. In a share transfer and cash deal – completed about a month ago – Sony pumped US$645 million into the company, to hold a total of 11.5%. What’s more interesting is that on most of the major business sites, this wasn’t reported as a transaction to invest in the cameramaker; rather, Olympus was frequently referred to as a ‘world leader in medical imaging’.

Although photographers know and love Olympus as the manufacturer of various quirky cameras and small systems, the truth is that margins in the medical industry – anything with ‘surgical’ or ‘medical’ in its name means an extra couple of zeroes on the end of the price tag – are much, much higher than the camera business. Like Nikon, it’s been making a good chunk of its income from something other than cameras for a long time. (I don’t know how much it makes from dictaphones these days, though.)

I’m going to take off my photographer hat now and wear my analyst/ M&A/ consultant one, for a bit of change of pace. Let’s put the pieces together.

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Feast, famine and creativity

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On reflection. Hasselblad 501C, 50/4 CF FLE

I’ve noticed that my periods of creative productivity tend to come and go in cycles. I’m going to use as a gauge the number of folders of portfolio grade images I produced in a year. It’s a reasonably proxy given that my ‘hit rate’ has remained relatively consistent – about 1/5 to 1/10th of the images that survive the multiple editing cuts and make it through post processing, and that I keep folders to approximately 40 images so as to be able to find things easily (the number must be some psychological holdover from the earlier film days to do with the length of a roll).

2002 – I didn’t know what a portfolio was and was just pleased to have images vaguely resembling the things I saw at the time of capture
2003 – I knew what a portfolio was, but didn’t think any of my images qualified
2004 – 13
2005 – 21
2006 – 21
2007 – 31 – a peak year for camera testing during my editorship of CLICK! – I had to get out and shoot
2008 – 20
2009 – 26
2010 – 22 – a very, very busy year at work
2011 – 29
2012 – 30
2013 – 6, (and it’s only early Feb; if I keep going at this rate, I’m looking at a whopping 52 this year)

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Why we photograph

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One of my reasons to photograph: because I see beauty of form in the mundane I want to share. I’m sure the man on the bicycle has passed by this building enough times that he didn’t pay it a second moment’s notice, though. Hasselblad 501C, 120/4 CF T* on Delta 100

This post is a continuation of the previous essay on the image making process. It’s a question I’ve often asked myself; rationale being that if I could understand the triggers that drove me to take an image in the first place – or perhaps not so much what drew my eyes to the scene, but held them there – I’d be able to make a more conscious effort at being aware of these things, and thus make even stronger images.

Firstly, let me say that personally, photography is almost a compulsive addiction. It something that I always feel I need to do; I get anxious if there’s any possibility of an interesting moment or scene going observed but unrecorded. I’m constantly looking out the window if the light’s nice – something I’ve got to be careful of doing too often, because non-photographers will think you’re just being rude. As a result, there’s almost always one or more cameras on my person, usually only separable by surgery. The funny thing is, even though I’ll see a huge variety of scenes, I don’t feel compelled to have a camera that can capture all of them; I’ll get jittery if I have no camera, but I’ll be perfectly happy with just 28mm – even though I’m seeing things at 200mm or beyond.

This leads me to wonder if it’s the image itself, or the production of the image that is what keeps me going: it could really be either, or both. Hell, I enjoy a good camera as much as the next guy – there’s no reason not to – but it isn’t the endgame, either. A good photograph is satisfying irrespective of the tool used to make it; but yes, I admit there’s more pleasure in getting it out of something that’s enjoyable to use – that way you enjoy both the image and the process. Undoubtedly there are people who photograph simply because they like cameras – and there’s nothing wrong with that whatsoever.

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The image making process

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Yangon. Ricoh GR1v, Delta 100.

Not to be confused with the previous article on workflow, or what makes an outstanding image, this essay is a collection of more detailed thoughts on what goes on outside the technical portion of photography, and in a way, how the creative evolution of a photographer affects this chain. Understanding how this works can help us to make stronger images that have a bigger impact on their target audience – all the more so if we can push specific buttons of the intended viewers.

The typical process involved in producing an image for most people looks like this:

Trigger -> Capture -> Share/ View

The Trigger is the external or environmental factor that makes a person want to take a photograph in the first place. It’s composed of both a why, and a moment or scene; inevitably, the why is because there’s an event or location or object that is out of the ordinary for the photographer, and they therefore wish to preserve it for personal remembrance, or to share with other people of a similar background and persuasion. Next comes capture, which is usually little more than aim, and press – I’m not going to call it framing, because that implies some care with composition. Often it’s just a case of making sure the subject is inside the middle of the screen or viewfinder. Sharing/ viewing, the final portion, is where the image is seen by somebody other than the original captor. Most of the impact of the image is generated at this point: the greater the response it triggers in the viewer, the more likely it is to provoke thought and be remembered, and therefore the stronger the image.

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Seeing, part two: the anxiety of infinite composition

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Ripples

In part one of this pair of articles on seeing photographically, we examined our mental expectations of art, and considered whether it was a product of nature or nurture, and if it could be taught; in part two, we’ll approach seeing from the opposite end of the continuum: what if you can’t stop seeing? The images used to decorate this article are a series of perhaps non-obvious compositions that may not have appeared immediately apparent to the unconscious observer.

Although I touched on this somewhat in the article dealing with the stages of creative evolution of a photographer, I think there are several ‘levels’ to seeing; and by seeing, I mean the ability to create an aesthetically pleasing and balanced composition that conveys the meaning or message intended by the creator, lit in a way that enhances the presentation and makes the subject obvious. Firstly, one needs to be aware and conscious of any available opportunities, interesting subjects or potential frames present in one’s surroundings. Next comes awareness of light and the quality of light; where the shadows fall and how harsh/ hard those shadows quite seriously affects the overall balance of the composition. Such shadows must be thought of as additional shapes within the frame, not extensions of their parent objects – they can overlap their parents (thus reducing apparent size) or be projected onto other parts of the frame, thus requiring space in their own right to ‘breathe’.

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Seeing, part one: can art be taught?

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Artistry in architecture, crafstmanship (theoretically) and capture. All can be learned, yet not really completely taught.

A few weeks back, I got an email from a reader that peaked my intellectual curiosity: he effectively asked, ‘can art be taught?’ I pondered this question for a while before sending back a cursory reply: yes and no, and to wait a while for this very article I was in the process of writing. Of course, it’s taken me much longer than expected to complete it because like what makes a good image, it’s proven to be one of the more difficult questions to answer.

First, we need to define art: obviously, it’s anything involving some form of creativity that goes beyond the barely functional; yet you’ll undoubtedly find people who will argue that there’s a form of art in that, too. And you’ll get no dispute from me over the reduction of an object or thing to its simplest form requiring a degree of creativity and artistic thought, too. In a loose way, I see art as anything superfluous or not strictly necessary to accomplish a task or goal; you can get from A to B on bare feet, but if you choose to drive a handmade 1930s landau, then clearly your choice of transport has something beyond the ordinary in it. Art is for situations when a conscious choice exists: you can have a bare ceiling, or you can commission a master painter to spend years on it. We also have to consider the difference between art and craftsmanship: the building above was finished by crafstmen, who are perhaps ‘limited’ artists; it was designed by an architect, who had to be an artist to give it that synthesis of form and function in the first place. The artist has to see beyond their immediate subject: taking the example of the building again, the architect was undoubtedly influenced by traditional forms, which in turn relate to religion, culture and history; the craftsman doesn’t need to know any of this in order to cut and fit a marble panel well.

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Thoughts and advice for those considering a career in photography

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Advance warning and disclaimer: I do not by any means claim to be an expert or old hand here, just offering my two cents (severely depreciated after foreign exchange fees and post-subprime recession currency devaluation) for those aspiring professional photographers. And by professional, I mean ‘makes most or all of their income for photography or photography related activities’.

Rather, I speak from the point of view of somebody whose professional aspirations started years ago, went through a series of abrupt attempts, starts and stops and encountered much frustration along the way. My regular readers will know that I’ve only managed to make this work since about a year ago; my position in the industry still feels rather tenuous at times, and I’ll be the first to admit that there are still occasional moments of doubt where I wonder if a) this is sustainable, and b) where it’s going in the long term. Perhaps the definition of success is when one stops having self-doubt (or perhaps that’s a sign of losing touch with reality and running the risk of losing it altogether).

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General photographic workflow tips

Whilst it would be impossible to cover absolutely everything you need to know to be proficient in photography in a single article, the aim of today’s piece is to provide the amateur to hobbyist an idea of the things to keep in mind in order to be able to focus on producing images. It’s something that’s been quite frequently requested in the past few weeks – perhaps a sign that my reader base may be shifting somewhat – so I’ve decided to take a crack at it in a way that makes it both accessible yet still somewhat relevant for the more advanced photographer. Where applicable, the section header links to a more detailed article. I’ll approach this from a in the same sequence as I’d normally deal with my own photographic workflow, in a sort of annotated checklist format.

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What makes a good photographer?

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Frequently asked, but rarely answered is the question of what makes a good photograph; rarely, if ever, asked is ‘what makes a good photographer?‘ In the first place, does it matter? I think the answer is yes, both because of the importance of self-assessment in the grand scheme of things if you want to continually improve as a photographer, and because we can all benefit from a goal to aim for. Obviously, the answer to this question is going to depend very much on the type of photographer you want to be; being loud, brash and in-your-face might serve you well as a paparazzo, but it’s almost certainly going to result in early retirement if you’re a war photographer.

However, before examining those details – and I’m only going to write on the genres of photography I’m somewhat familiar with (please feel free to weigh in under the comments section if you have any further thoughts or experiences to share) – there are definitely some general traits that are beneficial to all photographers, and we’ll examine those first.

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