Film diaries: Watches and a Hasselblad

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Digital contact sheet of the negs.

I’ll admit that deep down, from the day I decided to buy the Hasselblad, I’d harboured a deep, masochistic desire to do this. During previous evaluations of medium format for my main commercial subjects, it didn’t really fit the bill: too difficult to achieve the degree of magnification required for watches, and digital medium format wouldn’t give me the width I needed for architectural work. It’d also be overkill for food photography in this country, given the current state of affairs*.

*I recently had a large corporate client ask for a portfolio and quote, then turn around and give the job to another photographer who quoted less and said ‘here, copy’. The results were crude because of harsh lighting and repetitively boring subject placement, but I suppose if they can’t tell the difference…perhaps I’m the one who’s got unrealistic expectations?

But hey, on film, for fun and in the spirit of creative experimentation, why not?

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Interviewed on photography in the New York Times

I was interviewed on watch photography in yesterday’s issue of the New York Times/ International Herald Tribune – the full article can be found here. MT

Photoessay: The Maitres du Temps Chapter 3

This watch was an early production prototype photographed for my client, which is the Manufacture. [Puts on horological hat] It’s an interesting piece because it carries clear DNA from its creator – Kari Voutilainen (the dial) – whilst at the same time retaining the brand’s own DNA (the rollers). It’s a substantial but not oversized watch at about 42mm in diameter; contained inside are time functions, small seconds, date, synodic moon phase indication, day/night indicator and second time zone display. The latter two functions are hidden under panels on the dial at 12 and 6 that retract slightly into the plane of the dial and rotate out of the way, activated by the button concentric to the crown. The button at 9 advances the second time zone display (under the panel at 6). You can see the action of the panels in the final two images. Maitres du Temps is an interesting brand because it collaborates with famous watchmakers to create the various ‘Chapters’ – they do have an in-house execution and assembly facility headed by the noted Andreas Strehler, but each project always lands up different because it carries the DNA of the master watchmaker in charge of the project. Chapter 3 looks nothing like 1 and 2; they were of course designed by completely different watchmakers. Personally, this piece is by far my favorite – I think of it as classical, with a twist. MT

This series shot with a Nikon D800, AFS 60/2.8 G Micro, and several SB900s. As always, clicking on an image brings you to the Flickr landing page, from which you can view a larger version.

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One man’s detail is another man’s retouching nightmare

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The editing suite. Maitres du Temps Chapter 2, Nikon D800, 60/2.8 G Micro

At 100% view on a 15″ MacBook Pro, (1440x900px) note the little red box in the navigation pane at top right: this is how much (how little?) of the whole image you can see at once. Let’s just say that retouching takes a lot longer when you’ve got this many pixels, and the product has to look perfectly flawless. I of course have to remove my reflection from the watch crown – you could probably tell what lens I’m using, since the 60/2.8 G has a fairly distinctive front (small element, big vanity plate, no markings). MT