I promise today’s post is only slightly off topic and still legitimately relates to photography. It takes the form of two theories (or perhaps more accurately, hypotheses). They are somewhat related, and over the last few years have personally changed the way I perceive many aspects of both idea creation and business. First question, before we get into the philosophy: how do you interpret the title image? Is it hoarding, a meticulous collection, somebody making the most of their situation, a choice to live in a certain era, or something else?
A question of value, accessibility and medium format…
Let’s say you’re in the market for a new camera – which face it, most of us find ourselves in frequently, often for reasons of our own doing. It has to be something reasonably exciting, and having played this game and gone through this cycle many times, for argument’s sake, it’s probably going to be at the higher end of the spectrum. We have a lot of choices. What I’ve shown above represents the full spectrum of choices, from the best of conventional high performance DSLR, to the top end of mirrorless, to entry level medium format, to something a bit more unconventional. Figure on spending say ~$12k by the time you’re done – body, a lens or two, and the usual plethora of system-specific accessories.