On Assignment Photoessay: Koenigsegg, part I

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Today’s photoessay contains the stills from the video of the shoot – there are also high resolution versions available for your pixel peeping pleasure at Hasselblad.com. There aren’t that many images simply because the setup for each one was quite extensive, and we were limited to a small window of time where ambient was dark enough for a long exposure, and bright enough to have some trace; too dark and I also had problems composing. You’ll notice a few other tricks in this series – there’s high speed sync flash involved, a little PS merge in one case (we only had one car!) and some interesting lighting…enjoy! MT

A big thank you to Koenigsegg for support and logistics, and Angelholm Airport for air traffic control. This series was shot with a Hasselblad H6D-100c, 50, 100 and 150mm lenses, several Broncolor Siros 800Ls and a DJI Matrice 600 drone. Postprocessing was completed using Workflow III.

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Ultraprints from this series are available on request here


More info on Hasselblad cameras and lenses can be found here.


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Images and content copyright Ming Thein | mingthein.com 2012 onwards unless otherwise stated. All rights reserved


  1. Great photos and a great publicity video for both Hasselblad and DJI – it helped me make up my mind to buy a drone. Mind you when it crashes into the ocean I’ll blame you 🙂

    • Haha, thanks – start with a small one like the Mavic 🙂

      • I did get a Mavic, looked at the Spark but it doesn’t shoot DNG, and also the folded Mavic seems more convenient to pack than the non-foldable Spark, despite the size. Tried it out yesterday but it takes a bit of getting used to, it’ll be a very very long time before anyone pays me to shoot luxury cars with it 😀
        PS: I think you need to double check the links in this article and part 2 – some need updating.

        • Yep- it folds smaller than the Spark and has more flexibility. We used the M600 to shoot the cars though – with a H6-100 attached. Noted on the links, thanks!

  2. Shot # 7 is clearly the best and # 6, if the car is cropped with the strobe back light still in the shot. The rest are just fillers. Not enough impression of speed. I do realize that shooting at night is a bitch and very time consuming. I would like to see you take on the challenge during either sunrise or sunset.

    • Thanks for your thoughts. Sunrise/Sunset – just after, actually are what we used – during, the skies weren’t clear enough for a single directional source, and there would be no way to balance the long exposure trails with ambient (lights on the car not bright enough).

  3. Benjamin Brosdau says:

    I habe trouble understanding what is going on in the 5th image (car on the right, on a narrow road through the woods). The light trails seem to be in front of some trees and is clipped sharply of by another trees outline in the middle. Together with gradients on some other tree trunks opacity makes for a confusing shot in my opinion.

    • The aircraft drifted/moved – flying under canopy cover, strange wind gusts etc. – this is the reason. I quite liked the result 🙂

  4. Did you get to try the car? 🙂

  5. Junaid Rahim says:

    Maybe a limited number, but you clearly capture the essence of the vehicle which is the most important thing. Not sure my favourite, I guess the first one, but all equally excellent!


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