Two cents off the soapbox

Alternative title: what’s actually new?

Following the recent hyped launches of the Panasonic S1R, Canon RF, Fuji GFX100, genuine pet eye smile AF tracking etc. – I’m finding myself looking at things from a fairly objective standpoint and asking how the industry is going to survive, let alone grow, in the long term. The simple reason is there has been fundamentally almost nothing in the ‘conventional’ camera market that allows us to do anything different from a creative standpoint. Before people take up their pitchforks, let me clarify several things…

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