A new way of looking at reviews

I’ve done quite a few of these things now – both in the course of the site, and in my previous capacity as editor of a photo magazine – and each time I do one, it gets just a bit more refined and hopefully, a bit more useful. But there are some practical and creative constraints to take into account, too. Let me be very straightforward upfront: I am a commercial photographer, not a career reviewer or blogger. Which means that if I review something, it takes time out of my commercial schedule, which is unbillable. It takes two to three (sometimes more, if the product is complex) days to review something properly; anything less and you’ve probably not done it justice. And in the current economics of photography, if you’re going to trade something billable for something that isn’t, you’d better really like it or use it in the course of your normal work – because it’s not as though this is a lucrative industry to begin with. Forget referral fees and free cameras – they don’t exist, or they’re so small as to be negligible. The referral fees for this site just about covers hosting, and that’s about it. It certainly doesn’t cover the average of 6-7 hours a day, every day, I spend making content or replying email. Yes, that’s on top of my normal work, and no, I don’t sleep very much.

But, I think I have a solution that will work for everybody.

[Read more…]

It’s my birthday – so I’m giving you all a present

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Sharing is caring. Nikon D800E, Zeiss ZF.2 1.4/85 Planar

Product of the labors of the last few weeks, the observant of you will notice that there’s now a new tab on the second line called CAMERAPEDIA! It’s a 22,000+ word monster that contains a concise opinion on every piece of equipment I’ve ever used (and can remember) – that’s a lot of gear, folks. I figure instead of asking me if X or Y is any good, I might as well put all of the info in one easy to access place. It also links to my detailed reviews, where I have one. It’s a live document, which will be updated as I use more stuff. The best way to use it is use your browser’s built in search function – either command-F or ctrl-F – and type in the name of whatever it is you’re looking for. For lenses, just the focal length should be enough. Everything is in alphanumeric order.

It can be found here, and also accessed via the CAMERAPEDIA! button next to ‘Contact/ Ask a question’.

Enjoy! MT


Quick update – the competition is coming along nicely; we’ve got 20+ great entries so far, but come on folks, I see plenty of great images in the newly-minted Flickr pool that would qualify and do well – but no corresponding entries! Remember, the more people entering, the larger the cash prize. Entry details can be found here.


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