On viewing and presentation methods

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Phantom lamp, Chicago

A little while ago, a reader sent me an email with a question (and great idea for a post): what’s the best method image viewing and presentation, especially when considering different audiences? It’s not an easy one to answer, and honestly, perhaps something that’s given very little to no consideration by most photographers. This is obviously problematic because it’s the final, critical link in the creative chain: if the audience isn’t seeing what you captured, much less what you intend – why are you bothering to show it at all? I would personally rather not show an image than show one that conveys the wrong overall impression. Perhaps the differentiation isn’t quite so clear cut, but I think you get my drift.

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