That medium format ‘look’: what is it?

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Today’s article attempts to answer a question which I’ve been asked quite a few times, both in comments and offline correspondence: what is the ‘medium format look’, and why do we find it attractive?

We must first assume that the output medium is sufficient to identify differences. Beyond the obvious very large print or Ultraprint, if you’re judging images at web sizes on a computer – or worse, a phone – sorry, you’re just not going to see it. A typical web image is less than 1% by area of a 40-50MP medium format camera. There is simply no way you can oversample that much resolution information in a meaningful way to those sizes, unless you’re heavily, heavily cropping, I suppose. How large would you have to go to see the difference? I’d say at least ~4MP (2560×1440, most 24”-30” monitors) or better yet, 4K. And that assumes the downsizing has been done in an optimal way, of course. It’s quite possible that some methods will completely throw away any resolution advantage whatsoever (line skipping, for instance).

What I’m going to attempt to do is break it down into five main categories – for digital – and please feel free to add your thoughts in the comments if you feel I’ve missed anything.

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