Don’t underestimate the final display medium

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This image doesn’t work small: there’s far too much detail going on to appreciate at just 800 pixels high.

Here’s a question for all photographers: how many of you have considered the intended viewing method for an image at any point before final output? No need to answer this to anybody other than yourself. That said, I’m willing to bet that the number is very small indeed. In my recent article on pushing clarity and transparency in a photograph and the intense discussion that ensued, the one thing that stuck in my mind was how we (collectively) undervalue the output medium.

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