I’ll admit first off that this sentence is both somewhat disingenuous and incomplete: the more you shoot, the harder it gets to make something you’re happy with. Still confused? How about now: the more you shoot seriously, the harder it gets to make something you’re happy with. No, it’s not clickbait: it’s a personal observation from my own photography. And I think it’s both a good thing and a good barometer of whether the work you’re producing is really for you, or for somebody else. Knowing the normal demographics of this audience, the majority of readers are producing work purely for themselves – not for a client or crowd. (The actual/personal reasons for the production of images may be something else entirely, of course; none of us are beyond the siren’s lure of social validation and fame.)





